"As I Am" is a studio album by the Christian hip-hop artist 1K Phew. Released in 2019, this album showcases 1K Phew's dynamic style and reflects his personal journey, faith, and experiences.

1K Phew's "As I Am" album is a collection of tracks that blend energetic beats with impactful, meaningful lyrics. The album captures the essence of his life, faith, and struggles, reflecting his authenticity and transparency. The songs explore various themes, including personal growth, resilience, overcoming challenges, and staying true to oneself.

During my first week interning with Team Lecrae, I had the opportunity to join a marketing meeting focused on 1K Phew's upcoming album, "As I Am". Despite feeling a bit hesitant to voice my thoughts, I gathered the courage to share an innovative concept for the album launch: introducing it through a sermon. The idea involved integrating the album's tracklist into a pastor's sermon, in a church setting. Phew would feature as a special guest of the church, delivering a speech that highlighted individuals collaborating on the album. Finally, the album artwork would be revealed as a gift to Phew for his community contributions. This approach aimed to merge music and community engagement in a unique, impactful album rollout.